Dia Mirza became Brand Ambassador of Swachh Saathi Programme

Bollywood beautiful actress Dia Mirza has been made brand ambassador of Swachh Saathi Programme. She will take information of the program forward, which she hails as the most important part to realise the dream of a clean country. Dia said in her statement, 'Swachh Bharat is among the most important initiatives taken by the government and I believe that the Swachh Saathi programme will be an extremely important part of our dream to realise a clean, healthy and environmentally conscious youth and country.' In this programme, 2000 interns will be joined, who will contact with 10000 schools in the country and ensure that all students in these schools take the pledge for Clean India. Swachh Bharat mission director Praveen Prakash said, 'Dia is a youth icon and has been an active member for Swachh Bharat. We felt that she would be the best person to help us reach out to more youngsters. Our aim is to spread this programme in youth.' As the ambassador, the actress would talk with school and college students from across the country through awareness sessions, community cleaning activities and motivational videos. Dia said, 'Over the years I have tried to make many people understand that our planet and our country need the immediate involvement of all its citizens, so that we can take responsibility and make our world a better place to live in.'