Box Office : Ishq Forever 1st day collection

Ishq Forever got released on 19 February. This movie is directed by Sameer Sippy and is produced by Shabeer Boxwala. Music is given by Nadeem Sarvan. Ishq Forever stars Krishna Chaturvedi and Rahi Singh and is made in the banner of Friday Cine Entertainment. Box Office Collection of Ishq Forever on it's 1st day is 10 lakhs. This story is of Riya (Ruhi Singh), who studies in South Africa. When his father is made Prime Minister then her life becomes very ripples. Whereever Riya goes, her bodyguard is always with her due to this her freedom starts getting angry. During this, one days she met Aryan Shekhawat (Krishna Chaturvedi). Riya fools her security agency and runs away with Aryan. Then Raw security incharge Amitabh (Javed Jafri) and Naina (Lisa Ray) enters in the film and tries hard to solve the puzzle. Riya and Aryan fall in love with each other. Director Sameer Sippy direction is quite slow, he made the subject great, was not able to present it nice. The main weakness of the film is screenplay. The story of the film is very slow. The subject of the film was great but could not show it properly. Acting of lead actors in the film is fair, but as these are new faces, and buzz of this movie was not heard. So it is very clear this movie will not be able to do good collection. Director told this movie as a suspense story but before Interval the film is some how good, but second half is seen dragging. There is no love and suspense. Now Lets see will this movie be able to recover it's collection or not.